Turtleback Listens! Company to Make Product That Degrades in Sea Water.

Hey, remember my rant last spring about the plastic Turtleback cup holder meant to be used at the beach? And how I thought it was so ironic to name a product for a sea animal that is routinely harmed by ocean plastic pollution? A bunch of green bloggers created quite a stir on Turtleback’s Facebook page back then, and after initially being taken aback by it all, the owner, Ryan Housley, listened. In fact, he had an open mind from the very start.
Switching to Biodegradable Material
Yesterday, Ryan emailed me a link to the company’s new Kickstarter campaign. The campaign is to fund the development of Turtleback 2.0, a version made from biodegradable plastic (Mirel), a plant-based plastic that is certified to not only biodegrade on land but also in sea water. In fact, it is the only bio-plastic certified to break down in the ocean, as far as I know, and it has also been tested by the folks at the Algalita Marine Research Institute, whose mission… Read the rest